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Impex to become 1st Indian multinational brand to introduce Android 14 QLED Google TV
Impex is all set to introduce the latest Android 14 QLED Google TV. The launch event, held on August 14 in Kochi, unveiled the 120Hz gaming TV operating on the latest Android OS. The TV promises an extraordinary visual experience with the help of Dolby Vision, Dolby Atmos, HDMI ARC, and MEMC technologies. Ahead of the Onam festival, Impex will release the Android 14 version of the Evoque QLED Google TV in 65-inch and 75-inch segments. Pre-booking has already begun across all major outlets. 43-inch and 55-inch size TVs will also be available soon, with prices starting at 34,990.
In addition to the 120Hz refresh rate, the Evoque QLED offers ALLM and HDMI DSC features for a more immersive gaming experience. Targeting the premium segment, Impex plans to release a Quantum Dot Mini LED series in the third quarter of this year. This series, available in 55-inch and 65-inch sizes, will feature a 144Hz refresh rate, an in-built soundbar, and hands-free voice control.
Currently, Impex's Google TVs range from 32 inches to 75 inches in size. Impex smart TVs are also available with WebOS and Linux operating systems. Impex is the third highest-selling television brand in Kerala. Over the past decade, Impex has become a part of the lives of more than 30 million consumers across various product segments. This Onam season, the company aims to sell over 100,000 televisions.
"Impex's business vision is to make the latest technology accessible to the masses at affordable prices. As technology evolves, Impex continues to compete by integrating the same advancements into its products, noted Impex Director C. Junaid. To celebrate Onam, Impex is offering cashback, Bluetooth speakers, branded T-shirts, Times Prime membership, and other gifts for customers. Additionally, the company has introduced fixed EMI plans starting at just INR 2,323 per month in collaboration with leading banks, and a no-cost EMI plan with PayTM.
Impex to become 1st Indian multinational brand to introduce Android 14 QLED Google TV
"Our goal is to provide quality products to all viewers. We focus on delivering exceptional visual experiences using advanced technology. Moreover, all new TVs come with a four-year warranty," said Fairooz K., Head of Impex Consumer Electronics. He added that the new launch is a significant milestone in Impex's history and that the company will continue to lead advancements in the consumer electronics sector. Impex is also one of the brands providing the best service support in Kerala, with 24 company-owned service centres across the state. The event was attended by the National Sales Head Jayesh Nambiar, Assistant Vice President Nithin Nambutiri, Associate Marketing Manager Nishanth Habash, and others.
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